Chrysler is celebrating the 20th anniversary of its innovative Stow 'n Go seating and storage system, a groundbreaking feature that has redefined family convenience. To mark the occasion, Chrysler is unveiling a new Stow 'n Go Challenge at the 2025 Detroit Auto Show, running from January 10-20, 2025, where participants can experience firsthand how the system enhances both storage and comfort.
Introduced in the 2005 model year here at Landmark Dodge of Morrow, Stow 'n Go has revolutionized how families load up for trips, with over 5 million minivans sold featuring this clever design. The system allows second- and third-row seats to fold flat into the floor, providing easy access to in-floor storage bins when the seats aren't in use. Chrysler continues to offer Stow 'n Go on the 2025 Chrysler Pacifica, a leader in its class for seating and storage, creating over 140 cubic feet of space when the seats are stowed.
Chrysler’s commitment to innovation doesn’t stop with the Pacifica. The 2025 Chrysler Voyager and Pacifica Plug-in Hybrid models also offer Stow 'n Go, with features that continue to set Chrysler minivans apart in versatility and ease of use. The Stow 'n Go system has remained a flagship feature for Chrysler, keeping the brand at the forefront of family-friendly design and practicality.
The Stow 'n Go Challenge, which first made waves at enthusiast events, will return at the Detroit Auto Show, offering participants the chance to test how quickly they can load a 2025 Chrysler Pacifica Family Adventure Vehicle (FAV) Edition with road-trip gear. The challenge will be featured at other Chrysler activations throughout the year, giving more fans the opportunity to experience the benefits of this iconic system.
These challenges highlight not only the ingenuity behind Chrysler's Stow 'n Go system but also the resourcefulness of families who rely on it. Participants showcase creative problem-solving and lightning-fast decision-making as they pack for imaginary adventures, proving just how versatile and practical the system is for real-life scenarios. It's a fun, interactive way to celebrate a feature that has transformed the way families travel and manage their busy lives.
Chrysler’s legacy of innovation spans nearly 100 years, and the Stow 'n Go system is a prime example of the brand's commitment to advancing design, technology, and user experience. From its inception in 2005 to its modern-day applications, Stow 'n Go continues to be a game-changer for families and adventurers alike.
With its seamless combination of practicality and ingenuity, Stow 'n Go has become a hallmark feature that sets Chrysler minivans apart, ensuring that every journey is more convenient, comfortable, and ready for whatever life throws your way.
Chrysler Stow 'n Go Seating: By the Numbers
- 2: Rows of seats that fold flat with the Stow 'n Go system
- 140+: Cubic feet of interior space created in the 2025 Chrysler Pacifica and 2025 Chrysler Voyager with Stow 'n Go
- 243: Different seating configurations in the gas-powered Chrysler Pacifica
- 5 million: Minivans sold with Stow 'n Go seating since its debut in 2005
Stow 'n Go Timeline
- 2002: Initial pitch for Stow 'n Go seating presented
- 2003: Prototype and production tooling begins at Windsor Assembly Plant
- 2005: Stow 'n Go seating debuts in Chrysler minivans
- 2011: Updated version of Stow 'n Go with a "single action" folding mechanism is introduced
- 2025: Stow 'n Go remains a standout feature for Chrysler minivans, still the only system of its kind in the segment
Chrysler is charging ahead into the future, with plans for its first-ever battery-electric vehicle in 2026! Building on a century of innovation, the brand is keeping its legacy of family-first design alive, with the Chrysler Pacifica and Voyager leading the charge in comfort, convenience, and next-gen technology.
