Code, Current, and Capability: The New Ram SUV Is Built for a Connected World

Ever since the Ram nameplate branched off from Dodge in 2009, Ram has carved out a reputation for trucks and commercial vans that bring capability and comfort together here at Landmark Dodge of Morrow. For years, the focus remained squarely on pickups, but now, Ram is preparing to step into new terrain. According to a briefing by Stellantis CEO Antonio Filosa, Ram will launch its first SUV in 2028.

At the briefing, Filosa explained that introducing an SUV marks a strategic move to give Ram a broader product range, one that complements its pickup heritage and reaches new customers. He noted that the SUV will debut alongside a new mid-size pickup truck built in Ohio, while the SUV itself will be assembled in Warren, Michigan.

The planned SUV is expected to offer two distinct powertrain options: a traditional internal-combustion engine and a range-extender plug-in hybrid setup. This flexible approach ensures that drivers can choose between the familiar roar of a gas engine or the efficient punch of hybrid advancement.

Why This Matters for Georgia Buyers

Here in Georgia, drivers value both rugged capability and everyday refinement—and the Ram brand has built strong loyalty in exactly those areas. In forums and owner discussions, Ram truck drivers repeatedly mention comfort, ride quality, and the sense that their vehicle truly "earns its place." One owner wrote:

"Drove the Ram 1500 and it was the only truck that felt like it earned its price without needing to rely on the name for justification." - 5th Gen Rams

Another owner shared hundreds of thousands of miles with multiple Ram models and still speaks highly of the experience:

"I've had 400,000 miles combined between two Rams and haven't had any major issues." - Reddit

These voices from the Ram community highlight a core truth: when Ram moves into the SUV space, it's not starting from zero. It brings a heritage of strength, comfort, and customer trust.

What We Know and What to Expect

Assembly in Michigan: The SUV will be built at the Warren Truck Assembly plant, the same facility where the Jeep Grand Wagoneer is produced, with additional investment planned to support future large-vehicle manufacturing.

Gas and Hybrid Power: Ram's SUV will launch with a traditional engine as well as a range-extender hybrid option. The expectation is that the two will deliver robust performance and real driving range. Experts suggest a system similar to that of the Jeep Grand Wagoneer may be used, one that combines a gasoline engine with electric motors and a large battery pack to deliver both power and efficiency.

Three-Row Capability: Reports suggest the SUV will offer three rows of seating, giving families the room they need while maintaining the strength and utility Ram is known for.

Brand Expansion: By adding an SUV, Ram addresses a gap in its lineup and offers buyers who might not need a full pickup truck the chance to join the Ram family. This move signals Ram's intention to serve a wider set of lifestyles and driving needs.

What Customers Love About Ram

Owners consistently praise Ram vehicles for their balance of comfort, capability, and thoughtful design. One long-time Ram customer shared:

"The Ram 1500 really wowed us when we took it for a test drive ... We preferred it to the Ford in most categories."

Another reflected on his 2021 model:

"Bought my 21 Ram 1500 new ... no issues except routine maintenance. Interior is amazing. Overall I love the truck."

These voices reflect a common theme: Ram vehicles don't just feel tough; they feel refined. And when the SUV arrives, buyers can expect that same combination of rugged engineering and premium comfort.

This Is Just the Beginning

The arrival of the Ram SUV in 2028 will be more than just a new model; it will be a new chapter for the brand. It marks the first time Ram moves beyond the truck bed and into a body style built for families, adventure, and everyday versatility.

In parallel, the company is also working on two performance-oriented SRT-branded Ram models, suggesting that the brand will continue to push the envelope in power and capability while expanding its reach.

Why It Matters to Georgia Drivers

Here in Georgia, versatility is key. Whether you're towing a boat to Lake Lanier, taking the family to the mountains, or navigating Atlanta traffic with comfort and confidence, an SUV that carries Ram's DNA makes a lot of sense. The upcoming Ram SUV promises to deliver the interior refinement and tech features of premium crossovers, while still offering the rugged strength and utility that have made Ram trucks a top choice for drivers who do more than just commute.

For those who want a vehicle that blends sophistication and strength into one cohesive experience, the upcoming Ram SUV is poised to deliver. And as we stay tuned for more information, we're ready to help you explore what the next generation of Ram capability has to offer.